It’s a good feeling when your business grows. But growth can also lead to unforeseen problems. Effective use of technology is the foundation of many successful business growth strategies. Yet finding and implementing the appropriate technology solutions can often be a challenge…
I’m often called in to advise businesses that aren’t technologically equipped for the growth they have experienced. Perhaps they have increased their staff levels, moved offices or taken on a big project and their systems, which have been jogging along happily until now, simply aren’t able to scale up to the increase in demands. This can result in increased office hours, frustrated users and a huge amount of stress.
The most successful growth strategy for almost any type of business has technology at the heart of it. Whether it’s working out how best to utilise a more mobile workforce, finding a reliable backup strategy or simply working out the most cost-efficient email platform. The problem is that it’s still surprisingly common for there to be a mismatch in expectations and what the technology can deliver.
Numerous headline-grabbing failed IT strategies attest to the eye-watering amount of time, effort and money wasted in the pursuit of this elusive goal: from the NHS, government departments and of course, the private sector is riddled with them.
This could be caused by built-in obsolescence (think Apple iPhone or Mac), or badly designed operating systems (think Windows Vista or the unloved Windows 8). Perhaps the infrastructure has been badly planned (not enough networking points). Or perhaps a business has taken advantage of Cloud computing without having a broadband connection capable of uploading the traffic.
So what do you do? The key is making sure you are working with the right experts to make sure the technology you use is both value for money now and future-proofed while leaving your team to do their day jobs. If your business is on a path to growth then building a relationship based on trust and transparency with an external IT company will make all the difference.